how-to: ocean princess for shu uemura ob collection – pastel editorial makeup

for spring 2013, shu uemura collaborates with young japanese artist ob to celebrate the rise in a new sensitivity in art. according to ob,

“… reality lies in the world of ambiguity. In between the innocent, beautiful dream world and the physical world. That is what [she] want[s] to express in [her] collection.” – ob

she created a universe where four princesses can be found: cherry blossom princess,  moon princess, forest princess and ocean princess. for the collection, i had the opportunity to create four makeup looks using the new spring eyeshadows and lipsticks to reflect the four princesses.


this is how i created the ocean princess:

  • apply UV brightening underbase using pentagon sponge to even out and prep skin for application of pastel colours
  • brush 18 to apply FA illuminating moisture foundation in fair beige
  • cover crayon to conceal darkness under eyes and redness around nose and lips. blend with synthetic brush 10.
  • brush 18R to apply face powder matte in colourless

EYES: (blue palette) click here to read my review on the eyeshadow palettes


  • cover crayon on lids to even out skin tone for pastel colours. blend using synthetic brush 10.
  • brush 10F to apply brown painting liner on upper and lower lash line
  • natural brush 10 to apply light blue shade all over upper and lower lids…


  • extend out to temples


  • natural brush 10 to apply deeper blue shade to crease…


  • …brush 11 to soften.


  • brush 10 to apply light blue and deep blue shade to lower lid


  • brush 10 and brush 11 to apply lavender shade above temples blending into the blue shade.



  • brush 15 to apply yellow shade on cheekbone blending into blue shade on temples.


  • fill in brows using hard formula in seal brown


  • line water line with pearly white drawing pencil
  • curl lashes
  • apply natural mascara in black
  • apply oceans beads mini lashes
  • brush 2R to line upper and lower lash line


  • brush 20 to apply glow on in M soft pink



  • line lips with nude lip liner
  • fill in with light beige rouge unlimited
  • apply gold gloss to centre of lips

HAIR: designed by Lip Lam for Initium Hair


and here’s the final image:


for the makeup artists out there, have fun experimenting with this look!

review for the ob collection to come soon!

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